/* ═══════════════════════════════════════════════════════════
   KYA STUDIO — v17 "REFERENCE"
   Inter everywhere, sentence case everywhere, the reference's
   quiet scale: restrained headlines, generous frames, one
   radius family, black footer. Off-white paper kept.
   ═══════════════════════════════════════════════════════════ */
/* V4.8: Inter self-hosted (Latin subset of Inter 4.1, OFL; text cut, as
   Google served it). No visitor's IP goes to a font CDN. */
@font-face{font-family:'Inter';font-style:normal;font-weight:400;font-display:swap;src:url(../fonts/inter-regular.woff2) format('woff2')}
@font-face{font-family:'Inter';font-style:normal;font-weight:500;font-display:swap;src:url(../fonts/inter-medium.woff2) format('woff2')}
@font-face{font-family:'Inter';font-style:normal;font-weight:600;font-display:swap;src:url(../fonts/inter-semibold.woff2) format('woff2')}
@font-face{font-family:'Inter';font-style:normal;font-weight:700;font-display:swap;src:url(../fonts/inter-bold.woff2) format('woff2')}

:root{
  --bg:#F1F1F1;                 /* the paper                              */
  --ink:#131312;                /* the type                               */
  --ink-70:rgba(19,19,18,.72);
  --ink-45:rgba(19,19,18,.48);
  --hair:rgba(19,19,18,.1);
  --hair-2:rgba(19,19,18,.22);
  --wall:#0C0C0C;               /* dark plates + footer                   */
  --plate:#17161D;
  --card:#E8E7E5; --card-2:#DEDDDB;
  --accent:#5E44B5;
  --pink:#FAC8D3;
  --kya-pink:#FFA8CD;           /* KYA Pink, brand guidelines (V5.1)      */
  --pad:clamp(16px,1.5vw,20px);  /* measured: 20px at 1343w              */
  --r-lg:12px; --r-md:8px; --r-sm:6px; --r-btn:6px;   /* measured radii   */
  --ease:cubic-bezier(.16,1,.3,1);
  --sans:'Inter',system-ui,-apple-system,'Segoe UI',sans-serif;
}
*{margin:0;padding:0;box-sizing:border-box}
html{scrollbar-width:none;background:var(--bg)}
html::-webkit-scrollbar{display:none}
body{background:var(--bg);color:var(--ink);font-family:var(--sans);font-weight:400;
  line-height:1.55;-webkit-font-smoothing:antialiased;overflow-x:hidden;
  font-feature-settings:'ss01' on,'cv05' on}
a{color:inherit;text-decoration:none}
img,video{display:block;max-width:100%}
/* V4.9.2: never let Safari draw its own play button or controls over a background loop */
video::-webkit-media-controls,video::-webkit-media-controls-panel,video::-webkit-media-controls-start-playback-button,video::-webkit-media-controls-overlay-play-button{display:none!important;-webkit-appearance:none;opacity:0!important}
button{background:none;border:none;color:inherit;font:inherit;cursor:pointer}
::selection{background:var(--ink);color:var(--bg)}
.serif{font-family:var(--sans)}
em{font-style:normal;font-weight:600}
b,strong{font-weight:600}
h1,h2,h3{font-weight:600;letter-spacing:-.022em}
h1 em,h2 em,h3 em{font-weight:600;color:inherit}

/* film grain — a whisper, multiplied into the paper */
.grain{position:fixed;inset:-60%;z-index:90;pointer-events:none;opacity:.04;mix-blend-mode:multiply;
  background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='180' height='180'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='.8' numOctaves='2' stitchTiles='stitch'/%3E%3CfeColorMatrix type='saturate' values='0'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)'/%3E%3C/svg%3E");
  animation:gr .8s steps(5) infinite}
@keyframes gr{0%{transform:translate(0,0)}25%{transform:translate(-3%,3%)}50%{transform:translate(3%,-2%)}75%{transform:translate(-2%,-3%)}100%{transform:translate(0,0)}}

/* the small voice — sentence case, no tracking */
.k{font-size:13.5px;font-weight:500;color:var(--accent);letter-spacing:0}

/* buttons — one quiet family */
.btn,.hero-cta,.cta,.more,.pmore,.films-foot a,.house .all,.go,.fs-x{
  font-size:14px;font-weight:500;letter-spacing:0;border:1px solid var(--hair-2);
  border-radius:var(--r-btn);padding:7px 14px;transition:.3s;display:inline-block}
.btn:hover,.hero-cta:hover,.more:hover,.pmore:hover,.films-foot a:hover,.house .all:hover{
  background:var(--ink);border-color:var(--ink);color:var(--bg)}

/* ── page flash ── */
.flash{position:fixed;inset:0;z-index:450;background:var(--bg);opacity:0;pointer-events:none;transition:opacity .16s linear}
.flash.on{opacity:1}

/* ── header ── */
.hdr{position:fixed;top:0;left:0;right:0;z-index:200;display:flex;align-items:center;
  justify-content:space-between;padding:14px var(--pad);color:var(--ink);
  transition:background .4s var(--ease),padding .35s var(--ease),color .3s}
.hdr.scrolled{background:rgba(241,241,241,.8);backdrop-filter:blur(16px);padding:10px var(--pad)}
.hdr .brand{display:flex;align-items:center;gap:12px}
.hdr .brand img{width:55px;height:auto;filter:invert(1) brightness(.25);transition:filter .3s}
.hdr .brand .st{font-size:17px;font-weight:400;letter-spacing:0;transform:translateY(1px);white-space:nowrap}
.hdr nav{display:flex;gap:26px;align-items:center}
.hdr nav a{font-size:14.5px;font-weight:500;letter-spacing:0;position:relative;padding:4px 0;opacity:1;transition:opacity .3s}
.hdr nav:hover a{opacity:.35}
.hdr nav a:hover{opacity:1}
.hdr .cta{font-size:14px;font-weight:600;line-height:20px;padding:6px 12px;border-radius:6px;
  background:#262626;color:#fff;border:0;transition:background .25s}
.hdr .cta:hover{background:#000;color:#fff}

/* burger + mobile menu */
.burger{width:30px;height:22px;display:none;flex-direction:column;justify-content:space-between;padding:2px 0}
.burger span{display:block;height:2.5px;width:100%;border-radius:3px;background:var(--ink);transition:background .3s}
@media(max-width:880px){.hdr nav{display:none}.burger{display:flex}}
/* the reference menu, measured at 500w: white sheet, 24px inset, top bar with
   the mark and the close, 36px items over hairlines, full-width dark CTA */
.mnav{position:fixed;inset:0;z-index:300;background:var(--bg);color:var(--ink);display:flex;flex-direction:column;
  padding:0 clamp(20px,var(--pad),24px) 26px;opacity:0;pointer-events:none;transition:opacity .35s;overflow-y:auto}
.mnav.open{opacity:1;pointer-events:auto}
.mnav .mtop{display:flex;align-items:center;justify-content:space-between;min-height:64px;padding:6px 0 2px}
.mnav .x{font-size:23px;font-weight:400;padding:6px 2px;line-height:1}
.mnav .mlogo{width:54px;height:auto;filter:invert(1) brightness(.25)}
.mlinks{display:flex;flex-direction:column;margin-top:clamp(44px,8vh,84px)}
.mlinks a{font-weight:500;font-size:clamp(32px,9.3vw,36px);line-height:1.1;letter-spacing:-.022em;
  padding:16px 0;border-bottom:1px solid var(--hair)}
.mcta{display:block;text-align:center;margin-top:30px;background:#262626;color:#fff;
  border-radius:var(--r-btn);font-size:15px;font-weight:600;line-height:20px;padding:12px 16px;transition:background .25s}
.mcta:hover,.mcta:active{background:#000}
.mnav .meta{margin-top:auto;padding-top:8vh;font-size:13px;font-weight:500;color:var(--ink-45)}
.mlinks a,.mcta,.mnav .mlogo{opacity:0;transform:translateY(14px);
  transition:opacity .5s var(--ease),transform .5s var(--ease)}
.mnav.open .mlinks a:nth-of-type(1){transition-delay:.05s}
.mnav.open .mlinks a:nth-of-type(2){transition-delay:.10s}
.mnav.open .mlinks a:nth-of-type(3){transition-delay:.15s}
.mnav.open .mlinks a:nth-of-type(4){transition-delay:.20s}
.mnav.open .mlinks a:nth-of-type(5){transition-delay:.25s}
.mnav.open .mlinks a:nth-of-type(6){transition-delay:.30s}
.mnav.open .mcta{transition-delay:.38s}
.mnav.open .mlogo{transition-delay:.05s}
.mnav.open .mlinks a,.mnav.open .mcta,.mnav.open .mlogo{opacity:1;transform:none}

main{position:relative;z-index:5}
.rv{opacity:0;transform:translateY(26px);transition:opacity 1s var(--ease),transform 1s var(--ease)}
.rv.in{opacity:1;transform:none}
.ap{transition-property:color,border-color,background !important}
.sr-only{position:absolute;width:1px;height:1px;overflow:hidden;clip:rect(0 0 0 0);white-space:nowrap}

/* ═══ VIDEO HERO — the reference frame: one rounded loop, copy on top ═══ */
.vhero{padding:calc(64px + 14px) var(--pad) 0}
.vhero-frame{position:relative;height:calc(100svh - 142px);min-height:340px;width:100%;
  border-radius:var(--r-lg);overflow:hidden;background:var(--wall)}
/* mobile hero, matched to the reference's own math: 90vh (the LARGE
   viewport, exactly as the reference computes it) capped at 660, minus the
   64px header. svh came up ~20px short on an iPhone — Ahmad's 06 Aug
   side-by-side. The section also tightens to the reference's 64px top. */
@media(max-width:700px){
  .vhero{padding-top:68px}
  .vhero-frame{aspect-ratio:auto;height:min(calc(90vh - 64px),596px);min-height:436px}
}
.vhero-frame video{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}
.vhero-veil{position:absolute;inset:0;background:linear-gradient(180deg,rgba(10,10,12,.22),rgba(10,10,12,.16) 45%,rgba(10,10,12,.5))}
.vhero-copy{position:absolute;inset:0;display:flex;flex-direction:column;align-items:center;justify-content:flex-end;
  text-align:center;color:#fff;padding:0 clamp(24px,3vw,52px) clamp(22px,4.5vh,46px)}
.vhero-copy.center{align-items:center;justify-content:center;text-align:center;padding:0 var(--pad)}
.vhero-copy h1{font-size:clamp(30px,3.6vw,56px);line-height:1.06;color:#fff}
/* V4.9.1: the home claim is two sentences; each keeps its own line and balances on phones */
#top .vhero-copy h1{text-wrap:balance}
.vhero-copy .sub{margin-top:1.8vh;font-weight:400;font-size:clamp(15px,1.25vw,18px);line-height:1.55;color:rgba(255,255,255,.9)}
.vhero-copy .hero-cta{margin-top:2.6vh;color:#fff;border:0;background:rgba(255,255,255,.18);backdrop-filter:blur(10px);
  display:inline-flex;align-items:center;gap:7px;line-height:1;padding:8px 14px}
.vhero-copy .hero-cta .chev{font-size:15px;line-height:1;display:inline-block}
.vhero-copy .hero-cta:hover{background:#fff;color:var(--ink)}
.vhero-copy .k{color:rgba(255,255,255,.8);margin-bottom:1.6vh}
.vhero-copy .mail{display:inline-block;margin-top:3.5vh;font-weight:500;font-size:clamp(18px,2vw,30px);
  color:#fff;border-bottom:2px solid rgba(255,255,255,.5);padding-bottom:7px;transition:.3s;letter-spacing:-.01em}
.vhero-copy .mail:hover{color:var(--pink);border-color:var(--pink)}
/* studio: the headline rides a touch higher in the frame (05 Aug note) */
.vhero-studio .vhero-copy{padding-bottom:clamp(52px,9.5vh,100px)}

/* ═══ PROMISE ═══ */
.promise{min-height:46vh;display:flex;flex-direction:column;align-items:center;justify-content:center;
  text-align:center;padding:12vh var(--pad)}
.promise .t{font-size:clamp(17px,1.6vw,23px);line-height:1.55;font-weight:400;max-width:54ch;color:var(--ink)}
.pmore{margin-top:4vh}

/* ═══ FEATURED FILMS — rounded screens, play in place ═══ */
.cut{position:relative;height:calc(100svh - 142px);overflow:hidden;background:#000;color:#F4F2EC;display:block;
  margin:0 var(--pad) clamp(16px,2.6vh,30px);border-radius:var(--r-lg);cursor:pointer}
.cut video,.cut img.pst{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}
.cut .veil{position:absolute;inset:0;border-radius:inherit;
  background:linear-gradient(180deg,rgba(0,0,0,.10),transparent 30%,transparent 60%,rgba(0,0,0,.52))}
.cut .ttl{position:absolute;left:clamp(22px,3vw,44px);right:clamp(22px,3vw,44px);bottom:clamp(22px,4.5vh,46px)}
.cut .ttl h2{font-size:clamp(26px,3.4vw,52px);line-height:1;color:#fff;letter-spacing:-.022em}
.cut .go{position:absolute;right:clamp(20px,3vw,44px);top:clamp(20px,4vh,40px);
  color:#fff;border-color:rgba(255,255,255,.4);background:rgba(8,8,12,.25);backdrop-filter:blur(6px)}
.cut:hover .go{background:#fff;color:var(--wall);border-color:#fff}
@media(max-width:700px){.cut{height:min(calc(90vh - 64px),596px);min-height:436px;margin:0 12px 12px}.cut .go{display:none}}
.films-foot{padding:6vh var(--pad) 12vh;display:flex;justify-content:center}

/* ═══ THE PROCESS — the reference carousel: cards, clips, one CTA each ═══ */
.process{padding:12vh 0;overflow:hidden}
.proc-head{text-align:center;padding:0 var(--pad);margin-bottom:clamp(32px,5vh,52px)}
.proc-head h2{font-size:clamp(30px,3.6vw,56px);line-height:1.06;letter-spacing:-.022em}
.proc-sub{margin-top:12px;font-size:clamp(15px,1.4vw,19px);font-weight:400;color:var(--ink)}
.proc-wrap{position:relative}
.pa{position:absolute;top:calc(clamp(280px,24.9vw,380px)/2);transform:translateY(-50%);z-index:6;
  width:44px;height:44px;border:0;border-radius:50%;font-size:22px;background:rgba(255,255,255,.9);color:#0C0C0E;
  box-shadow:0 2px 16px rgba(0,0,0,.18);display:flex;align-items:center;justify-content:center;
  opacity:0;pointer-events:none;transition:opacity .25s,transform .25s}
.process:hover .pa,.proc-wrap.show .pa{opacity:1;pointer-events:auto}
.pa:hover{transform:translateY(-50%) scale(1.06);background:#fff}
.process:hover .pa.off,.proc-wrap.show .pa.off,.pa.off{opacity:0;pointer-events:none}
.pa-l{left:calc(var(--pad) + 16px)}
.pa-r{right:calc(var(--pad) + 16px)}
.proc-scroll{display:flex;gap:clamp(12px,1.4vw,20px);overflow-x:auto;scroll-snap-type:x mandatory;
  margin:0 var(--pad);padding:0 0 8px;scrollbar-width:none}
.proc-scroll::-webkit-scrollbar{display:none}
.proc-card{flex:0 0 auto;width:clamp(280px,24.9vw,380px);scroll-snap-align:start}
.pc-media{position:relative;aspect-ratio:1/1;border-radius:var(--r-md);overflow:hidden;background:var(--plate)}
.pc-media video{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}
.pc-txt{padding:14px 2px 0}
.pc-txt h3{font-size:clamp(18px,1.8vw,24px);font-weight:500;letter-spacing:-.015em}
.process > .more{display:block;width:max-content;margin:clamp(30px,5vh,48px) auto 0}

/* ═══ THE HOUSE — the founders in the hero frame, names inside it beside
   each founder; on mobile the names ride above them, still inside. ═══ */
.house{padding:6vh 0 14vh}
.house .house-row{padding:0 var(--pad)}
.house-h{text-align:center;font-size:clamp(24px,2.9vw,44px);line-height:1.05;
  color:var(--ink);margin:0 0 clamp(16px,2.6vh,28px);padding:0 var(--pad)}
.house-frame{position:relative;height:calc(100svh - 142px);min-height:340px;margin:0 var(--pad);
  border-radius:var(--r-lg);overflow:hidden;background:var(--card)}
.house-frame img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;object-position:50% 30%}
/* the names ride beside each founder: anchored off the frame's center so
   they track the figures (the cover-crop scales with width). Ahmad sits
   narrow left of center, Ziad's crossed arms reach wider right. */
.house-frame .hname{position:absolute;top:50%;transform:translateY(-50%);z-index:2}
/* the names clear the founders at EVERY window shape. The figures' pixel
   edges were measured off founders-v4.jpg at the name line: Ahmad reaches
   0.152 of the image width left of center, Ziad 0.217 right. The cover
   crop scales the image to max(frame width, frame height × 1.611), so the
   anchors take the max of both regimes — wide windows scale by width,
   tall half-screen windows by height (the case that overlapped). */
.house-frame .hn-l{left:auto;text-align:right;
  right:calc(50% + 26px + (100vw - 40px)*0.152);
  right:calc(50% + 26px + max((100vw - 40px)*0.152,(100svh - 142px)*0.245))}
.house-frame .hn-r{right:auto;text-align:left;
  left:calc(50% + 22px + (100vw - 40px)*0.217);
  left:calc(50% + 22px + max((100vw - 40px)*0.217,(100svh - 142px)*0.35))}
/* below 960px the frame turns portrait and there is no room beside the
   figures — the names ride the top corners, inside the frame */
@media(max-width:960px){
  .house-frame .hname{top:clamp(16px,3.4vh,30px);transform:none;max-width:44%}
  .house-frame .hn-l{left:16px;right:auto;text-align:left}
  .house-frame .hn-r{right:16px;left:auto;text-align:right}
  .house-frame .hname .r{line-height:1.35}
}
.house-row.centered{justify-content:center}
.hname .n{display:block;font-weight:600;font-size:clamp(15px,1.4vw,19px);letter-spacing:-.01em;transition:color .3s}
.hname .r{display:block;font-size:13px;font-weight:400;color:var(--ink-45);margin-top:4px}
.hname:hover .n{color:var(--ink-70)}
.house-row{display:flex;justify-content:space-between;align-items:center;gap:24px;flex-wrap:wrap;
  margin-top:clamp(30px,5.5vh,52px)}
@media(max-width:700px){
  .house-frame{height:min(calc(90vh - 64px),596px);min-height:436px}
  .house-frame img{object-position:50% 45%}
}

/* ═══ FINALE — one cinematic loop, the ask riding lower ═══ */
.finale-act{position:relative;background:var(--wall);overflow:hidden;aspect-ratio:2.39/1;width:100%;
  min-height:420px;display:flex;align-items:flex-end;justify-content:center;margin-bottom:10vh}
.fin-bg{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}
body.fs-open .hdr,body.fs-open .grain,body.fs-open .mnav{display:none}
.finale-act::after{content:"";position:absolute;inset:0;
  background:linear-gradient(180deg,rgba(10,10,14,.18),rgba(10,10,14,.30) 55%,rgba(10,10,14,.48))}
.fin-over{position:relative;z-index:2;text-align:center;color:#fff;padding:0 var(--pad) clamp(28px,6vh,60px);width:100%}
.fin-big{font-size:clamp(28px,3.5vw,54px);line-height:1;letter-spacing:-.022em;margin:0 0 1.8vh;color:#fff}
.fin-ask{margin:0 auto;max-width:46ch;font-size:clamp(15px,1.4vw,18px);line-height:1.6;color:rgba(255,255,255,.92)}
.fin-mail{display:inline-block;margin-top:3.5vh;width:max-content;font-weight:500;
  font-size:clamp(18px,2.1vw,30px);color:#fff;border-bottom:2px solid rgba(255,255,255,.5);
  padding-bottom:7px;transition:color .3s,border-color .3s;letter-spacing:-.01em}
.fin-mail:hover{color:var(--pink);border-color:var(--pink)}
@media(max-width:700px){.finale-act{aspect-ratio:auto;min-height:64svh}}

/* the takeover: full screen, black, one film */
.fs-player{position:fixed;inset:0;z-index:420;background:#000;display:flex;align-items:center;justify-content:center}
.fs-player[hidden]{display:none}
.fs-frame{width:min(100vw,calc(100svh*16/9));aspect-ratio:16/9;position:relative}
.fs-frame iframe{position:absolute;inset:0;width:100%;height:100%;border:0}
.fs-x{position:fixed;top:18px;right:var(--pad);z-index:2;color:#fff;border-color:rgba(255,255,255,.4);
  background:rgba(8,8,12,.4);backdrop-filter:blur(6px)}
.fs-x:hover{background:#fff;color:#000;border-color:#fff}

/* ═══ FOOTER — black, quiet, the mark at the bottom ═══ */
.foot{background:var(--wall);color:#EDECEA;padding:8vh var(--pad) 0}
.fgrid{display:grid;grid-template-columns:repeat(4,minmax(120px,1fr));gap:clamp(28px,5vw,80px);
  align-items:start;padding-bottom:10vh;max-width:1040px}
/* reference rhythm, measured: 24.8px link pitch (16px/1.3 + 4px), 17px
   from the 13px header down to the first link */
.fcol{display:flex;flex-direction:column;gap:4px}
.fk{font-size:13px;font-weight:400;color:#666E7A;margin-bottom:13px}
.fcol a{font-size:16px;font-weight:400;line-height:1.3;color:#fff;width:max-content}
.fcol a:hover{text-decoration:underline;text-underline-offset:3px}
.fwhere p{font-size:14.5px;color:rgba(237,236,234,.72);line-height:2}
/* V5.1: the guidelines lockup (est. 2026 / KYA / creative (studio)), centred, white; KYA Pink on hover and tap */
.flock{display:flex;justify-content:center;padding:2vh 0 9vh}
.flogo{display:block;width:clamp(170px,19vw,300px);aspect-ratio:1640/1689;background:#fff;
  -webkit-mask:url("../img/kya-lockup-mask.png") center/contain no-repeat;mask:url("../img/kya-lockup-mask.png") center/contain no-repeat;
  transition:background-color .35s var(--ease);-webkit-tap-highlight-color:transparent}
.flogo:hover,.flogo:active,.flogo:focus-visible{background:var(--kya-pink);outline:none}
.fword{font-weight:600;font-size:16.6vw;line-height:.95;letter-spacing:-.04em;color:#fff;
  white-space:nowrap;text-align:center;margin:0 0 4vh}
.fbig{padding:0 0 5vh}
.fbig img{width:54px;height:auto}
.fbar{display:flex;justify-content:space-between;gap:16px;border-top:1px solid rgba(255,255,255,.12);
  padding:24px 0 30px;font-size:13px;font-weight:400;color:rgba(237,236,234,.5)}
@media(max-width:820px){
  .fgrid{grid-template-columns:1fr 1fr;gap:32px 20px}
  .fbar{flex-wrap:wrap}
}

/* ═══ PAGE HEADS ═══ */
.pg-hero{padding:calc(64px + 10vh) var(--pad) 6vh}
.pg-hero.slim{padding-bottom:3vh}
.pg-hero .k{display:block;margin-bottom:3vh}
.pg-hero h1{font-size:clamp(32px,4.2vw,62px);line-height:1.02;letter-spacing:-.026em;color:var(--ink)}
.pg-hero .dek{font-size:clamp(16px,1.5vw,19px);color:var(--ink);max-width:58ch;margin-top:3vh;line-height:1.65}
.ext,.ln-more{font-size:14px;font-weight:500;color:var(--ink);border-bottom:1px solid var(--hair-2);padding-bottom:3px;transition:.3s}
.ext:hover,.ln-more:hover{color:var(--accent);border-color:var(--accent)}

/* ═══ WORK GRID ═══ */
.wgrid{display:grid;grid-template-columns:repeat(3,1fr);gap:clamp(12px,1.5vw,20px);padding:2vh var(--pad) 12vh}
.wtile{position:relative;aspect-ratio:16/9;overflow:hidden;border-radius:var(--r-md);background:var(--plate);display:block;
  transition:transform .6s var(--ease)}
.wtile:hover{transform:translateY(-6px)}
.wtile img,.wtile video{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;transition:opacity .5s,transform .8s var(--ease)}
.wtile video{opacity:0}
.wtile:hover img{transform:scale(1.04)}
.wtile.playing video{opacity:1}
.wtile .chip{position:absolute;left:14px;bottom:12px;font-size:13.5px;font-weight:500;color:#fff;
  text-shadow:0 1px 8px rgba(0,0,0,.8);opacity:0;transition:opacity .35s}
.wtile:hover .chip{opacity:1}
@media(max-width:900px){.wgrid{grid-template-columns:repeat(2,1fr)}}
@media(max-width:560px){.wgrid{grid-template-columns:1fr}}

/* ═══ FILM PAGE — the screen centred below the nav; playback takes the screen ═══ */
.fp-hero{height:100svh;display:flex;flex-direction:column;justify-content:center;
  padding:calc(64px + 3vh) 0 3vh}
.fp-player{position:relative;height:calc(100svh - 64px - 6vh);max-height:88svh;background:#000;overflow:hidden;
  margin:0 var(--pad);border-radius:var(--r-lg);cursor:pointer}
@media(max-width:820px){.fp-hero{height:auto;min-height:80svh}.fp-player{height:64svh}}
.fp-player .poster{position:absolute;inset:0;background-size:cover;background-position:center;cursor:pointer}
.fp-player .poster::after{content:"";position:absolute;inset:0;background:radial-gradient(80% 60% at 50% 50%,transparent 40%,rgba(0,0,0,.42) 100%)}
.fp-player .bigplay{position:absolute;inset:0;margin:auto;width:104px;height:104px;border-radius:50%;
  border:1px solid rgba(255,255,255,.75);background:rgba(10,10,10,.32);backdrop-filter:blur(8px);
  display:flex;flex-direction:column;align-items:center;justify-content:center;gap:4px;z-index:3;
  font-size:12px;font-weight:500;color:#F4F2EC;transition:transform .35s var(--ease),background .35s,border-color .35s}
.fp-player .bigplay:hover{transform:scale(1.07);background:var(--wall);border-color:#fff}
.fp-player .bigplay .tri{font-size:17px}
.fp-head{display:grid;grid-template-columns:1fr auto;gap:24px;align-items:end;padding:8vh var(--pad) 0}
.fp-head h1{font-size:clamp(30px,4vw,58px);line-height:1;letter-spacing:-.025em}
.cuts{padding:6vh var(--pad) 8vh}
.cuts .eyebrow{font-size:13.5px;font-weight:500;color:var(--ink-45)}
.cuts .grid{display:grid;grid-template-columns:repeat(3,1fr);gap:clamp(12px,1.5vw,20px);margin-top:20px}
.cuts .cut-t{position:relative;aspect-ratio:16/9;overflow:hidden;border-radius:var(--r-sm);background:var(--wall);cursor:pointer;
  box-shadow:0 0 0 1px var(--hair);transition:box-shadow .3s}
.cuts .cut-t.active{box-shadow:0 0 0 2px var(--ink)}
.cuts .cut-t img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;opacity:.92;transition:.35s}
.cuts .cut-t:hover img{opacity:1;transform:scale(1.02)}
.cuts .cut-t .t{position:absolute;left:12px;bottom:10px;font-size:13px;font-weight:500;color:#fff;text-shadow:0 1px 8px rgba(0,0,0,.8)}
@media(max-width:700px){.cuts .grid{grid-template-columns:1fr}}
.making{padding:8vh var(--pad) 12vh;border-top:1px solid var(--hair)}
.making .head{display:flex;justify-content:space-between;align-items:baseline;gap:14px;flex-wrap:wrap}
.making h2{font-size:clamp(24px,3vw,44px);letter-spacing:-.02em}
.making .note{font-size:14.5px;color:var(--ink-45);max-width:52ch}
.making .grid{columns:3 300px;column-gap:clamp(12px,1.5vw,20px);margin-top:5vh}
.making figure{break-inside:avoid;margin:0 0 clamp(12px,1.5vw,20px)}
.making figure img{width:100%;display:block;border-radius:var(--r-sm)}
.nextf{display:block;border-top:1px solid var(--hair);padding:11vh var(--pad)}
.nextf .s{font-size:13.5px;font-weight:500;color:var(--ink-45)}
.nextf .t{font-weight:600;font-size:clamp(28px,3.8vw,56px);line-height:1;letter-spacing:-.024em;margin-top:14px;display:block;transition:.25s}
.nextf:hover .t{padding-left:14px;color:var(--accent)}
.nextf .t .a{font-size:.45em;vertical-align:.3em;margin-left:14px}

/* narrative rows (Services · Pricing) */
.narr{padding:4vh var(--pad) 10vh}
.narr.page{padding-top:0}
.narr .row{display:grid;grid-template-columns:300px 1fr;gap:24px;align-items:start;
  padding:4.5vh 0;border-top:1px solid var(--hair);max-width:1120px}
.narr .row:last-of-type{border-bottom:1px solid var(--hair)}
.narr .q{font-size:14px;font-weight:500;color:var(--accent);padding-top:4px;letter-spacing:0}
.narr .q.qs{font-size:clamp(17px,1.6vw,21px);font-weight:600;letter-spacing:-.015em;
  color:var(--ink);line-height:1.3;padding-top:0}
.narr .row p{font-size:clamp(15.5px,1.4vw,17.5px);line-height:1.7;color:var(--ink);max-width:58ch}
.narr .row p a{border-bottom:1px solid var(--hair-2);transition:.3s}
.narr .row p a:hover{color:var(--accent);border-color:var(--accent)}
.narr .foot-note{font-size:14.5px;color:var(--ink-45);margin-top:5vh;max-width:60ch}
.narr .foot-note a{color:var(--ink-70);border-bottom:1px solid var(--hair-2)}
.narr .foot-note a:hover{color:var(--accent)}
.narr .row > p:only-child{grid-column:1 / -1;max-width:62ch}
@media(max-width:820px){.narr .row{grid-template-columns:1fr;gap:10px}}

/* ═══ FEATURE ROWS (agent-style): text + loop, alternating ═══ */
/* row rhythm measured off the reference: every section rides py-[100px],
   so consecutive rows sit 200px apart at desktop */
.feat{padding:100px var(--pad) 120px;display:flex;flex-direction:column;gap:200px;
  max-width:1240px;margin:0 auto}
.frow{display:grid;grid-template-columns:1fr 1fr;gap:clamp(26px,4.5vw,80px);align-items:center}
.frow .fmedia{position:relative;aspect-ratio:16/10;border-radius:var(--r-lg);overflow:hidden;background:var(--plate)}
.frow .fmedia video{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}
.frow:nth-child(even) .fmedia{order:-1}
.frow .ftxt h3{font-size:clamp(21px,2.1vw,30px);letter-spacing:-.02em;line-height:1.15;max-width:18ch}
.frow .ftxt p{margin-top:2vh;font-size:clamp(15px,1.2vw,17px);line-height:1.68;color:var(--ink);max-width:50ch}
.frow .ftxt p a{border-bottom:1px solid var(--hair-2)}
.frow .ftxt p a:hover{color:var(--accent);border-color:var(--accent)}
.feat .foot-note{font-size:14.5px;color:var(--ink);max-width:60ch}
.feat .foot-note a{color:var(--ink);border-bottom:1px solid var(--hair-2)}
.feat .foot-note a:hover{color:var(--accent)}
@media(max-width:820px){
  .feat{padding:64px var(--pad) 90px;gap:120px}
  .frow{grid-template-columns:1fr}.frow:nth-child(even) .fmedia{order:0}
}

/* centered page head (Method) */
.pg-hero.centered{text-align:center}
.pg-hero.centered .dek{margin-left:auto;margin-right:auto}
/* the Apple split: the H1 tag keeps the question but renders as the kicker;
   the display line beneath carries the big type */
.pg-hero h1.kick{font-size:clamp(15px,1.5vw,20px);font-weight:500;letter-spacing:0;line-height:1.3}
.pg-hero .disp{font-size:clamp(32px,4.2vw,62px);font-weight:600;line-height:1.02;
  letter-spacing:-.026em;color:var(--ink);margin-top:2vh}
/* the definitional close on Method: bigger, centered, all black (05 Aug) */
.feat .foot-note.close-line{font-size:clamp(17px,1.7vw,23px);line-height:1.55;color:var(--ink);
  text-align:center;max-width:56ch;margin:6vh auto 0}
.feat .foot-note.close-line a{color:var(--ink);border-bottom:1px solid var(--hair-2)}
.feat .foot-note.close-line a:hover{color:var(--ink);border-color:var(--ink)}

/* ═══ CARD ROW (Pricing) ═══ */
.mfeat{padding:2vh var(--pad) 12vh}
.mcard{border-radius:var(--r-lg);padding:clamp(28px,4vw,56px);background:var(--card)}
.mcard.dark{background:var(--wall);color:#EDECEA;margin-bottom:clamp(12px,1.5vw,20px)}
.mcard.dark h2{color:#fff;font-size:clamp(26px,3.2vw,46px);line-height:1.1;max-width:22ch}
.mcard.dark p{color:rgba(237,236,234,.82);margin-top:2.5vh;max-width:64ch;font-size:clamp(15.5px,1.4vw,17.5px);line-height:1.7}
.mrow3{display:grid;grid-template-columns:repeat(3,1fr);gap:clamp(12px,1.5vw,20px)}
.mrow3 .mcard h3{font-size:clamp(19px,1.8vw,25px);line-height:1.2;letter-spacing:-.018em;max-width:16ch}
.mrow3 .mcard p{margin-top:2vh;font-size:15.5px;line-height:1.65;color:var(--ink-70)}
.mrow3 .mcard p a{border-bottom:1px solid var(--hair-2)}
.mrow3 .mcard p a:hover{color:var(--accent);border-color:var(--accent)}
/* the pricing ask line — centered, black, per the 05 Aug note */
.mfeat .foot-note{font-size:14.5px;color:var(--ink);margin:5vh auto 0;max-width:60ch;text-align:center}
.mfeat .foot-note a{color:var(--ink);border-bottom:1px solid var(--hair-2)}
.mfeat .foot-note a:hover{border-color:var(--ink)}
@media(max-width:900px){.mrow3{grid-template-columns:1fr}}

/* ═══ TALENT INDEX — the Method container (1240px) and no purple, per the
   05 Aug notes ═══ */
.tindex{padding:6vh var(--pad) 14vh;display:flex;flex-direction:column;gap:clamp(60px,10vh,120px);
  max-width:1240px;margin:0 auto}
.trow{display:grid;grid-template-columns:1.05fr 1fr;gap:clamp(28px,5vw,90px);align-items:center}
.trow:nth-child(even){grid-template-columns:1fr 1.05fr}
.trow:nth-child(even) .tph{order:2}
.trow .tph{position:relative;aspect-ratio:4/5;overflow:hidden;border-radius:var(--r-lg);
  background:linear-gradient(165deg,var(--card),var(--card-2))}
.trow .tph img{position:absolute;left:0;top:-6%;width:100%;height:112%;object-fit:cover;z-index:1;
  will-change:transform}
.trow .tph .dot{position:absolute;right:16px;bottom:16px;width:8px;height:8px;border-radius:50%;background:var(--accent);z-index:2}
.trow .tph .ini{position:absolute;inset:0;display:flex;align-items:center;justify-content:center;
  font-weight:600;font-size:clamp(60px,7vw,120px);color:rgba(19,19,18,.12);z-index:0}
.trow .tin .rl{font-size:13.5px;font-weight:500;color:var(--accent)}
.trow .tin h2{font-size:clamp(28px,3.4vw,50px);letter-spacing:-.025em;margin:14px 0 18px;line-height:1}
.trow .tin p{font-size:clamp(15px,1.4vw,17.5px);line-height:1.65;color:var(--ink);max-width:44ch}
.trow .tin .lnk{display:inline-block;margin-top:24px}
@media(max-width:820px){.trow,.trow:nth-child(even){grid-template-columns:1fr}.trow:nth-child(even) .tph{order:0}}
.trep{padding:6vh var(--pad) 12vh;max-width:1240px;margin:0 auto;text-align:center}
.trep p{font-size:clamp(16px,1.6vw,20px);line-height:1.65;color:var(--ink);margin:0 auto 2.2vh;max-width:62ch}
.trep a{color:var(--ink);border-bottom:1px solid var(--hair-2)}
.trep a:hover{color:var(--ink);border-color:var(--ink)}
/* no purple on the talent pages — black only */
.talentpg .trow .tin .rl{color:var(--ink)}
.talentpg .trow .tph .dot{display:none}
.talentpg .art-id .k{color:var(--ink)}
.talentpg .ext:hover,.talentpg .ln-more:hover{color:var(--ink);border-color:var(--ink)}
.talentpg .nextf:hover .t{color:var(--ink)}

/* ═══ ARTIST PROFILE — the Method container, colour portraits (05 Aug) ═══ */
.artist{padding-top:clamp(84px,11vh,130px);max-width:1240px;margin:0 auto}
.art-hero{display:grid;grid-template-columns:.86fr 1fr;gap:clamp(28px,5vw,86px);align-items:center;padding:2vh var(--pad) 0}
.art-ph{position:relative;aspect-ratio:3/4;overflow:hidden;border-radius:var(--r-lg);
  background:linear-gradient(165deg,var(--card),var(--card-2))}
.art-ph img{position:absolute;left:0;top:-5%;width:100%;height:110%;object-fit:cover;z-index:1;
  will-change:transform}
.art-ini{position:absolute;inset:0;display:flex;align-items:center;justify-content:center;z-index:0;
  font-weight:600;font-size:clamp(70px,8vw,140px);color:rgba(19,19,18,.12)}
.art-id .k{display:block;font-size:13.5px}
.art-id h1{font-size:clamp(32px,4.2vw,62px);line-height:1;letter-spacing:-.025em;margin:16px 0 0}
.art-say{display:block;font-weight:500;font-size:clamp(18px,1.9vw,26px);line-height:1.45;letter-spacing:-.014em;
  color:var(--ink);margin:clamp(22px,3.4vh,40px) 0 0;max-width:32ch}
/* each paragraph is its own grid row — the old row-gap (up to 86px) was the
   real spacer between paragraphs, not the margins. Row gap is now zero and
   the paragraphs keep a normal .6em breath. (Found 06 Aug, third report.) */
.art-body{padding:clamp(44px,7vh,90px) var(--pad) 0;
  display:grid;grid-template-columns:.86fr 1fr;gap:0 clamp(28px,5vw,86px);align-items:start}
.art-body h3{font-size:clamp(24px,2.8vw,40px);letter-spacing:-.022em;line-height:1.05;margin:0}
.art-body > p{grid-column:2;font-size:clamp(15.5px,1.4vw,17.5px);line-height:1.62;color:var(--ink);max-width:52ch;margin:0 0 .6em}
.art-body > p:nth-of-type(1){margin-top:6px}
.art-ext{grid-column:2;margin-top:26px}
.art-note{grid-column:2;font-size:13px;color:var(--ink-45);border-top:1px solid var(--hair);padding-top:16px;max-width:52ch}
.art-back{padding:clamp(50px,9vh,110px) var(--pad) 0}
/* Ahmad: career-client logos, one auto-looping line — two identical halves,
   -50% is an exact seam; crisper gap and pace per the 05 Aug note */
.logoline{overflow:hidden;padding:clamp(48px,8vh,96px) 0 0;
  -webkit-mask:linear-gradient(90deg,transparent,#000 7%,#000 93%,transparent);
  mask:linear-gradient(90deg,transparent,#000 7%,#000 93%,transparent)}
.ll-track{display:flex;width:max-content;animation:llm 26s linear infinite}
/* logos are pre-trimmed and optically normalized; the attributes carry each
   one's display size, so the row is even and the gaps are real gaps */
.ll-set{display:flex;align-items:center;gap:clamp(30px,3.4vw,54px);padding-right:clamp(30px,3.4vw,54px)}
.ll-set img{opacity:.9}  /* sized by their width/height attributes (3x files) */
@keyframes llm{to{transform:translateX(-50%)}}
/* Ziad: the awards on one shared baseline — a fixed stage bottom-aligns
   every trophy, equal columns, two-line captions */
.awards{--agap:clamp(14px,1.6vw,26px);padding:clamp(48px,8vh,96px) var(--pad) 0;
  display:flex;flex-wrap:wrap;justify-content:center;gap:clamp(26px,4vh,40px) var(--agap)}
.awards figure{margin:0;text-align:center;flex:0 0 calc((100% - 6*var(--agap))/7)}
.awards .abox{height:clamp(58px,6vw,80px);display:flex;align-items:flex-end;justify-content:center}
.awards img{max-height:100%;max-width:100%;width:auto;display:block}
.awards figcaption{font-size:12px;font-weight:500;color:var(--ink);margin-top:10px;line-height:1.4}
.awards figcaption span{display:block}
@media(max-width:700px){
  .awards{--agap:10px;gap:22px var(--agap)}
  .awards figure{flex:0 0 calc((100% - 3*var(--agap))/4)}
  .awards .abox{height:clamp(44px,12vw,56px)}
  .awards figcaption{font-size:10.5px;line-height:1.35;margin-top:8px}
}
.art-hold{position:absolute;left:0;right:0;bottom:14px;z-index:3;text-align:center;font-size:12px;font-weight:500;color:var(--ink-45)}
.tph.hold img,.art-ph.hold img{filter:grayscale(1) brightness(.6) opacity(.5)}
@media(max-width:860px){
  .art-hero,.art-body{grid-template-columns:1fr;gap:26px}
  .art-body > p,.art-ext,.art-note{grid-column:1}
  .art-ph{aspect-ratio:4/5}
}

/* ═══ STUDIO — video hero, story on paper, human element on black ═══ */
.story-act{position:relative;overflow:hidden}
.story-inner{max-width:720px;margin:0 auto;padding:9vh var(--pad)}
.story-inner .k{display:block;margin-bottom:4vh}
.story-beat{letter-spacing:-.024em;line-height:1.08;font-size:clamp(28px,4vw,54px);margin:9vh 0 3.5vh;color:var(--ink)}
.story-beat.lede{font-size:clamp(34px,5.4vw,76px);letter-spacing:-.028em;margin-top:0}
.story-inner > p{font-size:clamp(15px,1.2vw,16.5px);line-height:1.75;color:var(--ink);max-width:62ch;margin:0 auto 1.6em}
.human-act{padding:0 var(--pad) 14vh}
.human-card{border-radius:var(--r-lg);background:var(--wall);color:#EDECEA;text-align:center;
  padding:clamp(60px,12vh,130px) clamp(24px,5vw,80px)}
.human-card .k{display:block;color:rgba(237,236,234,.55);margin-bottom:4vh}
.human-card .t{font-weight:600;font-size:clamp(22px,2.9vw,42px);line-height:1.14;letter-spacing:-.02em;color:#fff}
.human-card .t em{font-weight:600}
.human-card .p{font-weight:400;font-size:clamp(15.5px,1.5vw,18.5px);line-height:1.7;color:rgba(237,236,234,.8);max-width:62ch;margin:4vh auto 0}

/* ═══ CONTACT — the enterprise-contact split: loop left with the mark
   top-left, the ask on the right ═══ */
.csplit{display:grid;grid-template-columns:48.5fr 51.5fr;gap:clamp(20px,3vw,56px);
  padding:calc(64px + 14px) var(--pad) 10vh;min-height:100svh;align-items:stretch}
.cleft{position:relative;border-radius:var(--r-lg);overflow:hidden;background:var(--wall);
  min-height:calc(100svh - 64px - 28px)}
.cleft video{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}
.cleft .cveil{position:absolute;inset:0;background:linear-gradient(180deg,rgba(10,10,12,.25),transparent 40%)}
.cleft .clogo{position:absolute;left:clamp(28px,4.17vw,60px);top:clamp(28px,4.17vw,60px);width:clamp(72px,8vw,116px);height:auto}
.cright{display:flex;flex-direction:column;justify-content:center;padding:6vh clamp(4px,2vw,40px)}
.cright h1{font-size:clamp(36px,4.3vw,60px);line-height:1.02;letter-spacing:-.026em;color:var(--ink)}
.cright .dek{font-size:clamp(15px,1.3vw,18px);color:var(--ink);max-width:46ch;margin-top:3vh;line-height:1.65}
.cright .mail{display:inline-block;margin-top:5vh;font-weight:500;font-size:clamp(20px,2.3vw,34px);
  color:var(--ink);border-bottom:2px solid var(--hair-2);padding-bottom:7px;transition:.3s;width:max-content;letter-spacing:-.01em}
.cright .mail:hover{color:var(--accent);border-color:var(--accent)}
@media(max-width:860px){
  .csplit{grid-template-columns:1fr;min-height:0}
  /* explicit height, not aspect-ratio: the loop frame must survive engines
     that drop aspect-ratio on absolute-child grid items (iOS) */
  .cleft{min-height:0;aspect-ratio:auto;height:min(calc(90vh - 64px),596px)}
  .cright{padding:4vh 4px}
}

/* ═══ THE DRAWER (journal) ═══ */
.jour{padding:12vh var(--pad);border-top:1px solid var(--hair)}
.jour .entry{display:grid;grid-template-columns:90px 1fr auto;gap:22px;align-items:baseline;
  padding:4.5vh 0;border-top:1px solid var(--hair);transition:padding-left .35s var(--ease)}
.jour .entry:last-child{border-bottom:1px solid var(--hair)}
.jour .entry:hover{padding-left:14px}
.jour .no{font-size:13.5px;font-weight:500;color:var(--ink-45)}
.jour h3{font-size:clamp(20px,2.4vw,34px);letter-spacing:-.018em}
.jour .entry:hover h3{color:var(--accent)}
.jour .dek{font-size:14.5px;color:var(--ink-70);max-width:66ch;margin-top:6px}
.jour .d{font-size:13px;font-weight:400;color:var(--ink-45);white-space:nowrap}
@media(max-width:700px){.jour .entry{grid-template-columns:1fr;gap:6px}}

/* article */
.art{padding:calc(64px + 7vh) var(--pad) 9vh}
.art .head{max-width:860px;margin:0 auto;text-align:center}
.art .head .no{font-size:13.5px;font-weight:500;color:var(--ink-45)}
.art h1{font-size:clamp(34px,5.4vw,78px);line-height:1.02;letter-spacing:-.026em;margin:20px 0;color:var(--ink)}
.art .head .dek{font-weight:500;font-size:clamp(16px,1.8vw,21px);color:var(--ink-70);line-height:1.5;max-width:46ch;margin:0 auto}
.art .head .dm{font-size:13px;font-weight:400;color:var(--ink-45);margin-top:24px}
.art .rule{width:56px;height:2px;border-radius:2px;background:var(--ink);margin:6vh auto}
.art .body{max-width:660px;margin:0 auto}
.art .body p{font-size:clamp(15.5px,1.4vw,17.5px);line-height:1.8;color:rgba(19,19,18,.84);margin-bottom:1.6em}
.art-fig{margin:7vh 0}
.art-fig img{width:100%;border-radius:var(--r-md);display:block}
.pullq{font-weight:600;font-size:clamp(24px,3vw,40px) !important;line-height:1.2 !important;
  letter-spacing:-.02em;color:var(--ink) !important;text-align:center;max-width:24ch;margin:9vh auto !important}
.art .end{max-width:660px;margin:0 auto;display:flex;align-items:center;gap:16px;font-size:13px;font-weight:500;color:var(--ink-45)}
.art .end::after{content:"";flex:1;height:1px;background:var(--hair)}
.art-next{display:block;border-top:1px solid var(--hair);padding:9vh var(--pad)}
.art-next .s{font-size:13.5px;font-weight:500;color:var(--ink-45)}
.art-next .t{font-weight:600;font-size:clamp(26px,4.2vw,58px);line-height:1;letter-spacing:-.022em;margin-top:14px;display:block;transition:.25s}
.art-next:hover .t{padding-left:12px;color:var(--accent)}

/* helpers */
[data-para]{will-change:transform}
.wd{display:inline-block;white-space:nowrap}

@media(max-width:620px){
  .hdr .brand img{width:44px}
  .hdr .brand .st{font-size:15px}
  .hdr .cta{padding:8px 13px;font-size:12.5px;white-space:nowrap}
  .hdr{gap:10px}
}

@media (prefers-reduced-motion:reduce){
  *{animation-duration:.01ms!important;transition-duration:.01ms!important}
  .rv{opacity:1;transform:none}
  .grain{display:none}
}


/* ═══════════════════════════════════════════════════════════
   V4.8 — GREENLIGHT: four doors, the price page, the product
   pages, privacy, the AI label. Same system: paper, card tone,
   one radius family, Inter 400/500/600, sentence case, no rules.
   ═══════════════════════════════════════════════════════════ */
/* section heads, one scale for every new section */
.sec-head{text-align:center;padding:0 var(--pad);margin:0 auto clamp(28px,4.5vh,48px);max-width:900px}
.sec-head h2{font-size:clamp(26px,2.9vw,44px);line-height:1.06;letter-spacing:-.022em;color:var(--ink)}
.sec-sub{margin:14px auto 0;font-size:clamp(16px,1.4vw,19px);line-height:1.55;color:var(--ink);max-width:56ch}
.psec{padding:7vh var(--pad) 7vh;max-width:1280px;margin:0 auto}

/* the four doors */
.doors{padding:10vh var(--pad) 10vh;max-width:1400px;margin:0 auto}
.door-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:clamp(12px,1.5vw,20px)}
.door{position:relative;display:flex;flex-direction:column;background:var(--card);border-radius:var(--r-lg);
  padding:clamp(24px,2.4vw,34px);min-height:clamp(280px,26vw,360px);transition:background .3s var(--ease)}
.door:hover{background:var(--card-2)}
.door .dn{font-size:clamp(20px,1.8vw,26px);font-weight:600;letter-spacing:-.02em;line-height:1.15}
.door .dl{margin-top:12px;font-size:16px;line-height:1.6;color:var(--ink);max-width:30ch}
.door .dp{margin-top:auto;padding-top:28px;font-size:clamp(20px,1.6vw,25px);font-weight:600;letter-spacing:-.02em;line-height:1.1}
.door .dpn{margin-top:8px;font-size:15px;line-height:1.5;color:var(--ink-70)}
.door .dgo{position:absolute;top:clamp(22px,2.2vw,32px);right:clamp(22px,2.2vw,32px);font-size:20px;line-height:1;transition:transform .3s var(--ease)}
.door:hover .dgo{transform:translateX(4px)}
.doors-foot{display:flex;flex-direction:column;align-items:center;gap:18px;margin-top:clamp(22px,3.5vh,36px)}
.doors-foot .vat{font-size:15px;color:var(--ink-70)}
@media(max-width:1100px){.door-grid{grid-template-columns:repeat(2,1fr)}.door{min-height:240px}}
@media(max-width:600px){.door-grid{grid-template-columns:1fr}.door{min-height:0}.door .dp{padding-top:22px}}

/* cards, steps, grids */
.pgrid{display:grid;gap:clamp(12px,1.5vw,20px)}
.pgrid.c2{grid-template-columns:repeat(2,1fr)}
.pgrid.c3{grid-template-columns:repeat(3,1fr)}
.pcard{background:var(--card);border-radius:var(--r-lg);padding:clamp(24px,3vw,44px)}
.pcard h3{font-size:clamp(19px,1.7vw,24px);line-height:1.2;letter-spacing:-.018em;max-width:24ch}
.pcard p{margin-top:12px;font-size:clamp(15.5px,1.2vw,17px);line-height:1.65;color:var(--ink);max-width:58ch}
.steps{list-style:none;display:grid;gap:clamp(12px,1.5vw,20px)}
.steps.c3{grid-template-columns:repeat(3,1fr)}
.steps.c4{grid-template-columns:repeat(4,1fr)}
.step .num{display:block;font-size:15px;font-weight:500;color:var(--ink-45);margin-bottom:clamp(18px,3vh,32px)}
@media(max-width:1000px){.steps.c4{grid-template-columns:repeat(2,1fr)}}
@media(max-width:820px){.pgrid.c2,.pgrid.c3,.steps.c3,.steps.c4{grid-template-columns:1fr}}

/* the Season: the two parts, the three sizes, the founding places */
.part .when{display:block;font-size:14.5px;font-weight:500;color:var(--ink-70);margin-bottom:14px}
.part .pr{font-size:clamp(20px,1.8vw,26px);font-weight:600;letter-spacing:-.018em;margin-top:10px}
.part .tm{font-size:15px;color:var(--ink-70)}
.tiers{margin-top:0}
.psec .parts + .tiers{margin-top:clamp(12px,1.5vw,20px)}
.tier .tc{display:block;font-size:clamp(34px,3.8vw,56px);font-weight:600;letter-spacing:-.03em;line-height:1}
.tier .tp{display:block;margin-top:14px;font-size:clamp(17px,1.4vw,20px);font-weight:500}
.founding{margin-top:clamp(12px,1.5vw,20px);background:var(--wall);color:#EDECEA;border-radius:var(--r-lg);
  padding:clamp(24px,3vw,40px);display:flex;gap:clamp(12px,3vw,48px);align-items:baseline;flex-wrap:wrap}
.founding h3{color:#fff;font-size:clamp(19px,1.7vw,24px);letter-spacing:-.018em}
.founding p{font-size:clamp(15.5px,1.2vw,17px);line-height:1.6;color:rgba(237,236,234,.86);max-width:62ch}

/* the credit menu: zebra rows, no rules */
.cmenu{background:var(--card);border-radius:var(--r-lg);padding:clamp(10px,1.4vw,18px);max-width:900px;margin:0 auto}
.cm-row{display:flex;justify-content:space-between;align-items:baseline;gap:24px;padding:14px clamp(12px,1.6vw,22px);border-radius:var(--r-sm);
  font-size:clamp(15.5px,1.2vw,17px);line-height:1.5}
.cm-row:nth-child(even){background:rgba(19,19,18,.04)}
.cm-row.cm-h{font-size:14.5px;font-weight:500;color:var(--ink-70);background:none}
.cm-row .cn{font-weight:600;font-variant-numeric:tabular-nums;min-width:2ch;text-align:right}
.cm-rules{text-align:center;margin:22px auto 0;font-size:clamp(15.5px,1.2vw,17px);color:var(--ink);max-width:60ch}

/* the dark note on the Screen Test page */
.note-card h2{color:#fff;font-size:clamp(24px,2.6vw,38px);line-height:1.1;letter-spacing:-.02em}

/* the ask that closes each product page */
.pask{text-align:center;padding:10vh var(--pad) 14vh}
.pask h2{font-size:clamp(30px,3.6vw,56px);line-height:1.06;letter-spacing:-.022em}
.pask p{margin:2.4vh auto 0;font-size:clamp(16px,1.4vw,19px);line-height:1.6;color:var(--ink);max-width:52ch}
.pask .mail{display:inline-block;margin-top:4.5vh;font-weight:500;font-size:clamp(20px,2.3vw,34px);letter-spacing:-.01em;
  color:var(--ink);border-bottom:2px solid var(--hair-2);padding-bottom:7px;transition:.3s}
.pask .mail:hover{color:var(--accent);border-color:var(--accent)}

/* product heroes: the statement under the frame sits tighter than the home promise */
.promise.pstate{min-height:0;padding:12vh var(--pad) 5vh}
.vhero-prod .vhero-copy .k{margin-bottom:1.2vh}

/* film strips on the Season and Commission pages: titles always visible */
.fstrip{display:grid;grid-template-columns:repeat(4,1fr);gap:clamp(12px,1.5vw,20px)}
.fstrip .wtile.show-chip .chip{opacity:1}
@media(max-width:900px){.fstrip{grid-template-columns:repeat(2,1fr)}}

/* the price page's closing ask */
.psec > .foot-note{font-size:15px;color:var(--ink);margin:6vh auto 0;max-width:60ch;text-align:center}
.psec > .foot-note a{border-bottom:1px solid var(--hair-2)}
.psec > .foot-note a:hover{color:var(--accent);border-color:var(--accent)}
.psec .mrow3 .mcard p{color:var(--ink)}

/* contact: straight to a product */
.cdoors{display:flex;flex-wrap:wrap;gap:8px;align-items:center;margin-top:5vh}
.cdoors .cdk{flex-basis:100%;font-size:15px;color:var(--ink-70);margin-bottom:4px}

/* film pages: the AI label beside the title (EU AI Act, Art. 50) */
.fp-ai{font-size:15px;line-height:1.45;color:var(--ink-70);max-width:48ch;text-align:right;padding-bottom:6px}
@media(max-width:700px){.fp-head{grid-template-columns:1fr;gap:10px}.fp-ai{text-align:left}}

/* privacy */
.plain{max-width:820px;margin:0 auto;padding:2vh var(--pad) 14vh}
.pl-row{padding:3.2vh 0}
.pl-row h2{font-size:clamp(19px,1.7vw,24px);letter-spacing:-.018em}
.pl-row p{margin-top:10px;font-size:clamp(15.5px,1.3vw,17.5px);line-height:1.7;color:var(--ink)}
.pl-row p a{border-bottom:1px solid var(--hair-2)}
.pl-upd{margin-top:4vh;font-size:15px;color:var(--ink-70)}

/* the price page's reasoning, as one column of prose */
.prose{max-width:66ch;margin:0 auto}
.prose p{font-size:clamp(16px,1.35vw,18.5px);line-height:1.7;color:var(--ink)}
.prose p + p{margin-top:1.1em}
/* product heroes carry a price line: a deeper floor under the copy */
.vhero-prod .vhero-veil{background:linear-gradient(180deg,rgba(10,10,12,.16),rgba(10,10,12,.14) 38%,rgba(10,10,12,.62))}
@media(min-width:601px){.door .dpn{min-height:3em}}
.vhero-prod .vhero-copy .k{color:rgba(255,255,255,.95);text-shadow:0 1px 14px rgba(0,0,0,.35)}
/* V4.8.1: the lockup reads "creative (studio)"; on the narrowest phones it steps down so it never meets the button */
@media(max-width:350px){.hdr .brand{gap:8px}.hdr .brand img{width:38px}.hdr .brand .st{font-size:13px}.hdr .cta{padding:7px 10px}}

/* ═══════════════════════════════════════════════════════════
   V5.0 — three cases, the case study, and the open funnel.
   Same system: paper, card tone, one radius family, sentence
   case, Inter 400/500/600, no new colours.
   ═══════════════════════════════════════════════════════════ */
/* the work: three films fill the grid; strips with fewer than four films widen */
.fstrip.c2{grid-template-columns:repeat(2,1fr)}
.fstrip.c1{grid-template-columns:1fr}
@media(max-width:560px){.fstrip.c2{grid-template-columns:1fr}}
/* a series of four sits on one row, each with a play mark */
.cuts .grid.c4{grid-template-columns:repeat(4,1fr)}
@media(max-width:1000px){.cuts .grid.c4{grid-template-columns:repeat(2,1fr)}}
@media(max-width:560px){.cuts .grid.c4{grid-template-columns:1fr}}
/* V5.1: the series tiles take the Home films' "Watch →" mark, not a play glyph */
.cuts .cut-t .pl{position:absolute;right:10px;bottom:8px;font-size:12.5px;padding:5px 11px;
  color:#fff;border-color:rgba(255,255,255,.4);background:rgba(8,8,12,.25);backdrop-filter:blur(6px);-webkit-backdrop-filter:blur(6px)}
.cuts .cut-t:hover .pl{background:#fff;color:var(--wall);border-color:#fff}

/* the case intro: the story on the left, the facts on the right */
.cs-intro{display:grid;grid-template-columns:minmax(0,1.35fr) minmax(0,1fr);gap:clamp(28px,5vw,96px);
  padding:5vh var(--pad) 4vh;align-items:start}
.cs-lede{font-size:clamp(18px,1.75vw,25px);line-height:1.5;letter-spacing:-.01em;color:var(--ink);max-width:40ch}
.cs-facts{display:grid;grid-template-columns:1fr 1fr;gap:clamp(18px,3vh,28px) clamp(16px,2vw,32px)}
.cs-facts dt{font-size:13.5px;font-weight:500;color:var(--ink-45)}
.cs-facts dd{margin-top:6px;font-size:clamp(15.5px,1.25vw,17.5px);line-height:1.45;color:var(--ink)}
@media(max-width:820px){.cs-intro{grid-template-columns:1fr}}
@media(max-width:420px){.cs-facts{grid-template-columns:1fr}}

/* the case sections: number and heading left, the paragraph right, the material below */
.cs-sec{padding:clamp(56px,10vh,120px) var(--pad) 0}
.cs-head{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1.25fr);gap:clamp(16px,4vw,72px);align-items:start;
  margin-bottom:clamp(26px,4.5vh,52px)}
.cs-n{display:block;font-size:15px;font-weight:500;color:var(--ink-45);margin-bottom:10px}
.cs-head h2{font-size:clamp(28px,3.4vw,52px);line-height:1.04;letter-spacing:-.024em}
.cs-head p{font-size:clamp(16px,1.35vw,19px);line-height:1.65;color:var(--ink);max-width:54ch;padding-top:clamp(0px,2.2vw,30px)}
@media(max-width:820px){.cs-head{grid-template-columns:1fr}.cs-head p{padding-top:0}}
.cs-grid{display:grid;gap:clamp(12px,1.5vw,20px)}
.cs-grid.c1{grid-template-columns:1fr}
.cs-grid.c2{grid-template-columns:repeat(2,1fr)}
.cs-grid.c3{grid-template-columns:repeat(3,1fr)}
.cs-grid.c4{grid-template-columns:repeat(4,1fr)}
.cs-grid.gap-top{margin-top:clamp(28px,5vh,56px)}
.cs-grid.vert{max-width:min(100%,1040px);margin-left:auto;margin-right:auto}
.cs-fig{margin:0;min-width:0}
.cs-m{position:relative;display:block;aspect-ratio:16/9;border-radius:var(--r-md);overflow:hidden;background:var(--card)}
.cs-m.sq{aspect-ratio:1/1;background:var(--card)}
.cs-m.sq img{object-fit:contain}
.cs-m.wide{aspect-ratio:2.2/1}
.cs-m.tall{aspect-ratio:9/16}
.cs-v{background:var(--plate)}
.cs-m img,.cs-m video{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}
.cs-fig figcaption{margin-top:10px;font-size:14px;line-height:1.45;color:var(--ink-70)}
@media(max-width:1000px){.cs-grid.c4{grid-template-columns:repeat(2,1fr)}}
@media(max-width:700px){
  .cs-grid.c3,.cs-grid.c2{grid-template-columns:1fr}
  .cs-m.wide{aspect-ratio:16/9}
  /* the verticals ride one swipeable row on a phone */
  .cs-grid.vert{display:flex;overflow-x:auto;scroll-snap-type:x mandatory;scrollbar-width:none;
    margin-left:calc(-1 * var(--pad));margin-right:calc(-1 * var(--pad));padding:0 var(--pad)}
  .cs-grid.vert::-webkit-scrollbar{display:none}
  .cs-grid.vert .cs-fig{flex:0 0 62vw;scroll-snap-align:start}
}
/* the last case section breathes before the funnel */
.cs-sec#campaign{padding-bottom:clamp(30px,6vh,70px)}

/* the Season proof: one case, wide, plays on hover and in view */
.cfeat{position:relative;display:block;border-radius:var(--r-lg);overflow:hidden;background:var(--plate);aspect-ratio:2.2/1;color:#fff}
.cfeat .cf-media,.cfeat img,.cfeat video{position:absolute;inset:0;width:100%;height:100%;object-fit:cover}
.cfeat::after{content:"";position:absolute;inset:0;background:linear-gradient(180deg,transparent 45%,rgba(8,8,12,.55))}
.cfeat .cf-txt{position:absolute;left:clamp(20px,3vw,44px);right:clamp(20px,3vw,44px);bottom:clamp(18px,4vh,40px);z-index:2}
.cfeat .cf-k{display:block;font-size:13.5px;font-weight:500;color:rgba(255,255,255,.8)}
.cfeat .cf-t{display:block;margin-top:8px;font-size:clamp(22px,2.6vw,40px);font-weight:600;letter-spacing:-.022em;line-height:1.1;transition:padding-left .3s var(--ease)}
.cfeat:hover .cf-t{padding-left:10px}
@media(max-width:700px){.cfeat{aspect-ratio:4/5}}

/* KEEP GOING — two doors at the bottom of every page */
.kgo{padding:clamp(64px,11vh,130px) var(--pad) clamp(70px,12vh,140px)}
.kgo-h{text-align:center;font-size:clamp(26px,2.9vw,44px);line-height:1.06;letter-spacing:-.022em;margin:0 0 clamp(26px,4.5vh,48px)}
.kgo-grid{display:grid;grid-template-columns:repeat(2,1fr);gap:clamp(12px,1.5vw,20px)}
.kg-card{display:block}
.kg-media{position:relative;display:block;aspect-ratio:16/9;border-radius:var(--r-lg);overflow:hidden;background:var(--card)}
.kg-media img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;transition:transform .9s var(--ease)}
.kg-media.duo{display:grid;grid-template-columns:1fr 1fr}
.kg-media.duo img{position:relative;object-position:50% 22%}
.kg-card:hover .kg-media img{transform:scale(1.035)}
.kg-k{display:block;margin-top:16px;font-size:13.5px;font-weight:500;color:var(--ink-45)}
.kg-t{display:block;margin-top:6px;font-size:clamp(19px,1.8vw,27px);font-weight:600;line-height:1.2;letter-spacing:-.018em;max-width:34ch}
.kg-t .a{display:inline-block;margin-left:.32em;transition:transform .3s var(--ease)}
.kg-card:hover .kg-t .a{transform:translateX(5px)}
@media(max-width:700px){.kgo-grid{grid-template-columns:1fr;gap:34px}}
/* the Work page: each case names itself under its frame */
.wcase{min-width:0}
.wcap{display:block;padding:14px 2px 0}
.wcap .wt{display:block;font-size:clamp(19px,1.7vw,25px);font-weight:600;letter-spacing:-.018em;line-height:1.15}
.wcap .ws{display:block;margin-top:5px;font-size:14px;color:var(--ink-70)}
.wcap:hover .wt{color:var(--accent)}
.kgo{max-width:1400px;margin:0 auto}
.wgrid{row-gap:clamp(30px,4.5vh,48px)}